Find your inspiration

Taco Bell Gets a Makeover in India

  • 01
  • 09
  • 2016

In many countries around the world, Taco Bell is a household name, especially in the United States. It’s our go-to place for tacos, burritos, quesadillas, and all else Mexican. But, up until now, there has never really been a place for Taco Bell in the hearts of Indian People.

The owners of the Taco Bell fast food chain, Yum Brands, has recently given their stores a makeover – renovating the restaurants, shifting the marketing focus towards a luxury and upscale vibe, and introducing some Indian flavors into the traditional Mexican menu.

whats-new-30Dec2014-02_123014_064418

Gone are the simple baked potatoes and cheap tacos. Instead, let’s welcome extravagant cocktails, gourmet taco sliders, and Mexican fries.

The change in Taco Bell’s focus comes as Indian families are becoming more aware of various food flavors and styles. Technology and globalization play a large part in this, as families are watching cooking programs from around the world and now have easier access to recipes from outside the family.

Untitled-design

While there is a strong focus on building the Taco Brand in India, Yum Brands has a more focused and globalized goal. In December 2015, they reported their plans for Taco Bell to grow from 280 international restaurants to a staggering 1,550 by the end of 2033. To be honest, if that means it will be easier to find delicious and affordable Mexican food when we travel, I have no complaints.

13934628_10154392329114813_7561933373765558788_n

Aside from the recent Taco Bell addition in New Dehli, with red brick walls, dim lighting, table service, and creative artwork, there will be five more restaurants opening up like this. Keep an eye out in Dehli-NCR, Chandigarg, Hyderabad, Bengaluru, and Mumbai. You will soon see these upmarket Taco Bells popping up on every corner.

12650926_10153903479529813_2201562177545666971_n

Share This Story

You Might Like These As Well

World's largest telescope

China launches world’s largest telescope, FAST

Fireflies Engulf a Nanjing Temple Complex Creating a Mythical Scene

Wine Production in Tropical Bali – Are You Kidding?

Kumarajiva

Kumarajiva – Paper Puppets Tell This Monk’s Story

Fijians with tourists

Fiji – Not Easy to Get to, but Well Worth the Trouble

Chinese ladies drinking beer

Who Knew – Chinese Brewed Beer Five Thousand Years Ago!

Lyft president expects driverless cars to take over by 2021

Cheerleader Grandmas are Shocking the World

A live pig caused chaos after falling from a moving truck in China